Common Ground

Impress me!

"Entrepreneurship skills" are the buzz words of our times. Circular Economy and Low Carbon Innovation are following immediately after. 

College graduates, women and men returning to work or looking for a change are weighing up the options either to join established companies willing to give them the cash they need to live decently or joining start-ups where the risk is great, but the reward could be greater. In most cases, what they’re really searching for is making the difference. Young generations want to make an impact...  but not just them, we all want to feel like we’re making the world a better place for ourselves, our children and the future. 

So how choosing between being an employee and a start-up? Let's try to build a society where we are all allowed to take initiative and demonstrate knowledge in a workplace, when we are trying to make the difference for the business and the Planet. Successful managers today encourage their employees to be "intrapreneurs". They guide them to pick a piece of their business that isn’t running as effectively as possible or to think of a new idea to pursue within the larger business context. 

Wake up your inner entrepreneur!

Our mission is to share and mentor circular economy and low carbon innovation beyond the obvious. Our aim is to wake up the initiative... the inner entrepreneur in all of us. 

The innovation is already there and it is founded in solid science and demonstrated by multiple platforms. 

Committed grass-roots entrepreneurs and startups worldwide can achieve their sustainable goals using open-source innovations that create competitive business models.

And it doesn't matter whether they are company leaders or employees. 

As former Apple CEO Steve Jobs famously said “it doesn’t make sense to hire smart people and tell them what to do; we hire smart people so they can tell us what to do.” 

Especially in a growing market, initiative permission as a mindset, is more than a motivator for employees, it’s a key to success.

Empowerment gives to superstars the opportunity to do what they do best: impress you.


We want to lead a transition to a species of Responsible Entrepreneurs: individuals who want to use business itself as an instrument for significant change, seek the bold, sweeping moves that can benefit society nations, ecosystems and the Planet as a whole. 

We hope for the Planet to have more and more people able think systemically about their value-adding processes, make their work increasingly beneficial to society beyond philanthropy, and do this as a direct result of their business activities. 

As technology continues to develop, particularly in the area of artificial intelligence, self-driving vehicles and our capacity to better understand the impact of CO2 emissions on global temperatures increases, we can unlock even more ways to save the planet.  Right now, more and more of the biggest companies in the world see their ecological footprint in the context of a finite planet with dwindling natural resources — and that has become the focus of not only their corporate sustainability efforts and philanthropic initiatives, but also, in some cases, their corporate ethos.

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